5 tips to get the best deals in the Amazon Prime Day sale

Plan ahead to get the best deals in the biggest ever Amazon Prime Day <i>(Image: Getty Images)</i>
Plan ahead to get the best deals in the biggest ever Amazon Prime Day (Image: Getty Images)
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Amazon Prime Day is almost here, and while this year’s deals are still under wraps, there are some likely contenders for big cuts this time around.

This year sees the biggest ever sale, running from July 8 - 11, 2025. Previous Amazon Prime Day deals have seen savings such as:

  • 93% off Levi's Men's The Trucker Jacket – was £104, now £7.70
  • 85% off Geox trainers – was £94, now £16
  • 77% off Barbie Fantasy Hair Doll – was £46.86, now £13.99
  • Up to 76% off Xbox One games – CyberPunk 2077 was £45.80, now £14.90
  • 75% off Jumper 16" Laptop with Office 365 – was £750, now £249.99

Tips to Spot Fake Online Reviews


If you’ve been eyeing Kindles, Echo speakers, or other Amazon gadgets, Prime Day is your moment. But it’s not all tech. 

In previous years, beauty buys, luxury products, fragrances, and even everyday essentials like toiletries and pet food have seen major markdowns.

With back-to-school season on the horizon, it’s also a great time to stock up on school supplies.

With Prime Day 2025 expected to be bigger than ever, Zoe Morris, savings expert at VoucherCodes.co.uk, shares her top tips to help shoppers get the best bang for their buck.

"Amazon Prime Day is a must for deal hunters. Some of the biggest savings are typically found on Amazon’s own products – think Kindles, Echo speakers, Firesticks, and Ring doorbells," she says.

"If you’ve had your eye on any of these, it’s worth holding out for the big day.”

How to get the best deals this Amazon Prime Day

1. Make an Amazon wishlist before the sale starts

Avoid impulse buys by listing out what you actually want and need. Add these items to your Amazon wishlist now and note down the ‘before’ price, so you can act fast when the discounts drop – and see if you’re truly getting a good deal. You can make your list here.

2. Use the Amazon app

Enable notifications to get real-time alerts on ‘Lightning Deals’ – limited-time offers that often sell out in minutes.

3. Check out what cashback sites are offering or combine with a rewards bank account or credit card

VoucherCodes is rounding up the best offers all in one place, saving you time and money when you’re shopping this Prime Day. Keep an eye on the site for hand-tested codes and expert insights to help you save even more.


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4. Check price history

Use tools like CamelCamelCamel to track price changes and make sure the deal you’re seeing is genuinely a bargain.

5. Know when to wait

For big-ticket items like TVs and smartphones, it might be worth holding off until Black Friday in November, when even deeper discounts are likely.

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