I’M calling on dads, brothers, sons, nephews, grandads and uncles to grow a beard this December and raise money for Bowel Cancer UK.

Taking part in Decembeard is simple. All you need to do is clean shave on 30 November and let your facial fuzz grow throughout the month. Already bearded? No problem. Dye, ditch or decorate your beard and join the campaign.

Bowel cancer is the third most common cancer in men and the second biggest cancer killer in the UK. However it shouldn’t be. It’s treatable and curable, especially if diagnosed early.

Grow a beard this December and raise funds to support vital services and lifesaving research.

Jim Rosenthal, sports broadcaster