BURNLEY FC's official charity has been boosted thanks to a new sponsorship with SPAR that will support its work throughout the region.

The sponsorship will see SPAR support the Burnley in the Community's work across a range of venues and sectors including education and employability, community welfare and inclusion, and football development.

Together, the club and supermarket chain hope to tackle poverty, deprivation and mental health problems across Burnley and East Lancashire.

Burnley FC in the Community head of brand and partnerships Ben Bottomley said: "I’m extremely pleased to have an iconic brand like SPAR come on board as a sponsor through our All Onside package.

"SPAR’s sponsorship is a welcome contribution to the broad range of vital work we do in the community, and it is particularly valuable as we tackle post-pandemic challenges including food poverty, mental health, unemployment, loneliness, and physical activity."

This comes as part of Burnley FC's All Onside campaign which aims to secure high profile backers like SPAR and its North of England wholesaler James Hall & Co. Ltd to support the club's charitable work.

Other backers include O2, Communications Plus and Janitorial UK.

James Hall executives have said that, as one of Lancashire's largest employers with a major presence in Burnley, the partnership suits both them and the Clarets' charity.

Marketing manager Tom Murphy said: "It’s really good to formally get on board with Burnley FC in the Community through the All Onside package as we have previously supported the Burnley FC Community Kitchen.

"There are nine SPAR stores in Burnley either owned by James Hall & Co. Ltd or where we service independent retailers, so we are well known for supporting the borough’s communities.

"The charity’s fantastic work neatly aligns to this and we are happy to partner up with Burnley FC in the Community."