A BICYCLE rack company is celebrating a "landmark" deal to sell its products on a website with tens of millions of visitors.

The deal will see Nelson-based Pendle Bike Racks ship its products directly from Lancashire to customers who have bought them from Decathlon Marketplace.

The company, which has its headquarters on Pendle Industrial Estate, Southfield Street, Nelson, says that this will help them to gain recognition across international markets.

Pendle Bike Racks managing director Chris Smith said: "It’s a real honour to be one of the flagship companies invited to join this new marketplace scheme.

"It’s such a pioneering sales platform and will help to build our reputation as a dependable, innovative and leading provider of British engineered bike racks to a much wider audience than we could as a standalone business.

"We are excited to see where this takes the Pendle Bike Racks brand and seeing more of our top performing, highest quality bike racks on the road."

Decathlon Marketplace plans to launch in more countries around the world in the coming months, extending Pendle Bike Racks' reach further still.

Decathlon Marketplace business developer Ashley Milns said: "Decathlon has decided to work with partners that share its ethos and values of quality and accessibility.

"We are particularly excited to be working with our founding partners including, Pendle Bike Racks and Donda Cycling.

"Pendle Bike Racks ticks all the boxes for us, a family business with its manufacturing roots right here in the UK combined with its focus on sustainability and reducing carbon footprint makes them an integral part of the Decathlon family going forwards.”

He added: "We’re very proud of our in-house passion brands and the innovation and quality they offer. However, we want to be able to offer UK customers the very best choice of sports products across the spectrum and we believe our marketplace platform will achieve this."