A LANCASHIRE based marketing company has been crowned the UK's top agency for customer satisfaction.

Soap Media, which works with clients across Lancashire and Greater Manchester, was awarded the accolade by The Drum, a leading international authority within the marketing industry.

When deciding on who was worthy of the award, The Drum surveyed businesses across the UK that were partnered with a digital marketing agency, collating and analysing the results across many weeks on several factors before settling on the Lancashire company.

Soap Media CEO Markerle Davis said:“I’m delighted to see such huge recognition for Soap Media, in the marketing world there’s no title more important than the Drum.

"Equally, irrespective of what sector you operate in, keeping your customers happy is essential.

"For us to be acknowledged as the very best in the UK at client satisfaction by such an important media outlet is a fantastic achievement. I’m proud of all my team for working so hard towards this."

With offices in both Preston and Manchester, Soap Media provides media management to clients such as AA Tyres, Blackpool Pleasure beach and Lancashire firm the Eric Wright Group.

The award has come as a huge boost to Mr Davis and his staff after the last year, which was extremely challenging for both Soap Media itself along with many of these customers with the coronavirus pandemic taking a huge tolls across all varieties of businesses.

Mr Davis said: "I don’t think it can be overstated how important it is to achieve this recognition based on the work we did last year. 2020 proved to be unprecedented for business, but this recognition has installed an even bigger faith in the way we operate.

"Everyone at Soap is supercharged with a huge resurgence of energy behind the ambitious direction we are heading.

"Our partners have needed more support and guidance than ever as a consequence of the uncertainty that engulfed the business world due to the pandemic, and we’re delighted that we’ve answered their needs and been rewarded with such a strong accolade."

He added: "It’s also a huge accolade for the region, we’ve always been proud of delivering excellence from the north-west of the UK, and this award shows that businesses in our industry don’t need a London postcode to thrive.

"We’re determined to ensure that the much-touted levelling up for the north isn’t held back by the pandemic, and I hope this achievement proves to any business or entrepreneur in the north that success is very much within your reach.”

To find out more, go to: https://www.soapmedia.co.uk/.