SHOPPERS in East Lancashire will have the chance to win prizes of up to £10,000 thanks to a £60,000 giveaway by Spar.

The ‘Quids In’ digital campaign aims to help raise awareness about what the supermarket chain has to offer, while also helping families in the traditional financially tough period new year period.

The campaign was launched by the company’s wholesaler for the North of England James Hall & Co and will run until Wednesday March 10, with branches in Blackburn, Burnley, Oswaldtwistle and elsewhere in East Lancashire taking part.

Sales and marketing director at James Hall & Co Peter Dodding said: “January is often a very difficult month for families across the UK and there is bound to be added pressure after a very challenging year.

“Quids In is a value driven initiative that will offer customers the chance to win a fantastic sum of money, thousands of vouchers to help with January shopping bills, and a bit of positivity to start off the New Year.”

Stores all across the North of England will be taking part in the campaign.

Customers can enter Quids In by texting SPAR to 60062 and all entries will be automatically entered into a grand prize draw, with one lucky shopper awarded £10,000 at the end of the campaign, in March.

Thousands more will be awarded digital vouchers, redeemable through smart phones and valid for one week, or through an eight-digit code for those using older phones.

For more information and for a full list of participating stores, go to: www.jameshall.co.uk/www-jameshall-co-uk-60kgiveaway/.