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Comment: Brad's ride is a win-win success
2:27pm Monday 20th August 2012 in Opinion
WE’VE heard a lot about the Olympic legacy in the past week and the hope that Britain will be inspired to become a healthier nation.
One part of that legacy should be a commitment to provide the right coaching and facilities to enable more and more of today’s youngsters to train to become tomorrow’s medal winners.
Another equally important aspect is that today’s teenagers and adults should be encouraged to follow the lead of our top sportsmen and women, get out, exercise and become fitter.
Thanks to the fantastic example set yesterday by Bradley Wiggins hundreds of people have descended on East Lancashire to do just that.
The ‘Ride with Brad’ event, the first to be organised by his foundation set up specifically to promote greater participation in sport, focussed national attention on Pendle, the Ribble Valley and the champ’s own 100 mile training circuit.
Bradley now wants the event to take place every year and take a top place on the world cycling map.
And that means as well as improving health we should benefit in tourism terms too.
For East Lancashire that’s a win-win situation.
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