HEALTH chiefs have launched a major drive aimed at protecting families against flu.

The campaign, run by Blackburn with Darwen Clinical Commissioning Group (CCG), urges parents/guardians/carers to vaccinate their children against flu.

It will feature throughout the borough at bus shelters, GP practices, hospitals and other health settings as well as through social media channels.

The vaccination not only protects the child from flu but also stops the spread of the illness, especially to older members of the family such as grandparents, of which it can cause severe illness and even death.