Lancashire TelegraphPremier League promotion worth ‘tens of millions’ of pounds to Burnley economy (From Lancashire Telegraph)

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Premier League promotion worth ‘tens of millions’ of pounds to Burnley economy

Lancashire Telegraph: Burnley beat Wigan 2-0 to secure promotion Burnley beat Wigan 2-0 to secure promotion

BURNLEY’S promotion to the Premier League is worth ‘tens of millions’ of pounds to the town’s economy, according to commercial and political leaders.

Business chiefs say the town's profile will soar as big matches are beamed around the world to an estimated TV audience of 4.7billion.

And with financial experts Deloitte estimating that promotion to the world's richest league is worth £120million to the football club, the town’s businesses are also set to reap the rewards.

Burnley Council’s chief executive Steve Rumbelow said the team’s fortunes mirrored the borough's recent success of the town, which was named the most enterprising town in the UK last August.

Mr Rumbelow, a regular at Turf Moor, said: “It’s quite an interesting parallel with the town as a whole.

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“When we were relegated from the Premier League, four years ago, both the town and the club suffered.

“Generally speaking the club and the town’s fortunes are linked and this last year certainly we have been on a journey together.

“We all know how important football is to the town. Being in the Premier League gives the club a great platform and that rubs off on the place.

“Even things like Sky doing a short flim in the run-up to the season, which gets shown to millions of people around the world, help get our name out there. You can’t buy that.

“It is a massive achievement. What it means in pounds and pence, you can’t say exactly, but it’s probably tens of millions.”

Adam Bull, senior consultant in the Sports Business Group at Deloitte, said the benefits for the football club would be felt for the next five years.

Mr Bull said: “Promotion for Burnley will be worth at least £120m. Around a £60m uplift for their season in the Premier League in 2014/15 - even if they finish bottom - and then, should they get relegated after their first season, around £60m in parachute payments spread over the following four years if they do not return to the top flight in this time.”

Stéphane Cueille, managing director of Aircelle, Burnley biggest private sector employer, said he was proud to be associated with the club.

He said: “I was actually there with my son on Easter Monday for the decisive game. I’m looking forward to next season immensely to see how we cope with life in the Premier League.

“Travelling recently to Hong Kong to visit a customer, I was surprised to meet with people who knew about Burnley thanks to the football club. It is just amazing.”

Kevin Clark, chief executive of Enterprise Lancashire, said one of his business contacts had already shunned the offer of a corporate box at Old Trafford in favour of Turf Moor.

He said: “I hope the added profile of Premier League status brings the town inward investment and supports our enterprise culture. The success of the club enhances many of the recent gains the town has made. Long may it continue.”

Brian Hobbs, president of Burnley and District Chamber of Trade, said businesses should be prepared to take greater advantage of the Clarets’ success than they did in 2009.

He said: “I think the last time we got promoted the town as a whole was a whole lot more positive.

“Those who took advantage of the extra visitors coming in from other places did very well. The main thing is that businesses have to be prepared to make the sales.”

Burnley Council leader, Julie Cooper, said: “As well as the success on the pitch, promotion brings a huge economic benefit to the town.

“Burnley is a town on the up and, from a business point of view, promotion is fantastic. It puts Burnley on the map and will bring more people to the town.”

Mike Damms, chief executive of East Lancashire Chamber of Commerce, said: “There’s going to be significant public recognition, as well as the town receiving more visitors, both in terms of rival supporters, new Burnley fans and more people who want to visit the home of a Premier League team.

“More high-profile Premier League footballers will visit, and more businesses will want to be associated with Burnley and with Burnley Football Club.”

Burnley MP Gordon Birtwistle said Premier League football was a ‘major boost for the town’.

The Liberal Democrat added: “The town is already on the up and up, unemployment figures are down so now the people now have more of a spring in their step.

“This is a major step forward for the team and for Burnley. We’re a premier town and now we’re a premier team.”

Public relations expert Julian Jordan, of Nelson firm Brandspankin’, said promotion made Burnley a more marketable town.

He said: “From a PR point of view it’s a huge opportunity for the town, as we now have a global audience.

“The reputation of the town has been transformed in recent years and the profile of the football club will give the area a competitive advantage.”

Comments (14)

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7:47am Wed 23 Apr 14

zabby says...

We are a premiere town what a load of crap,teenage pregnancies highest rate per head in uk,worst education in uk,run down housing,major drug problems,peadophiles gangs,daneshouse,duk
ebar burnley wood,stoops,stoneyho
lme ,Piccadilly ,leylandroad,does this sound like a premier league town,not to mention the 3 rd rate minimum wage jobs ...?
We are a premiere town what a load of crap,teenage pregnancies highest rate per head in uk,worst education in uk,run down housing,major drug problems,peadophiles gangs,daneshouse,duk ebar burnley wood,stoops,stoneyho lme ,Piccadilly ,leylandroad,does this sound like a premier league town,not to mention the 3 rd rate minimum wage jobs ...? zabby
  • Score: -13

8:33am Wed 23 Apr 14

shytalk says...

zabby wrote:
We are a premiere town what a load of crap,teenage pregnancies highest rate per head in uk,worst education in uk,run down housing,major drug problems,peadophiles gangs,daneshouse,duk

ebar burnley wood,stoops,stoneyho

lme ,Piccadilly ,leylandroad,does this sound like a premier league town,not to mention the 3 rd rate minimum wage jobs ...?
Burnley a Shining 'example' for British Economy €� Vince Cable
Enough said
[quote][p][bold]zabby[/bold] wrote: We are a premiere town what a load of crap,teenage pregnancies highest rate per head in uk,worst education in uk,run down housing,major drug problems,peadophiles gangs,daneshouse,duk ebar burnley wood,stoops,stoneyho lme ,Piccadilly ,leylandroad,does this sound like a premier league town,not to mention the 3 rd rate minimum wage jobs ...?[/p][/quote]Burnley a Shining 'example' for British Economy €� Vince Cable Enough said shytalk
  • Score: -12

9:07am Wed 23 Apr 14

Champagne plus charlie says...

zabby wrote:
We are a premiere town what a load of crap,teenage pregnancies highest rate per head in uk,worst education in uk,run down housing,major drug problems,peadophiles gangs,daneshouse,duk

ebar burnley wood,stoops,stoneyho

lme ,Piccadilly ,leylandroad,does this sound like a premier league town,not to mention the 3 rd rate minimum wage jobs ...?
Aww boo hoo hoo.

Suck it up numpty, we are Premier League.
[quote][p][bold]zabby[/bold] wrote: We are a premiere town what a load of crap,teenage pregnancies highest rate per head in uk,worst education in uk,run down housing,major drug problems,peadophiles gangs,daneshouse,duk ebar burnley wood,stoops,stoneyho lme ,Piccadilly ,leylandroad,does this sound like a premier league town,not to mention the 3 rd rate minimum wage jobs ...?[/p][/quote]Aww boo hoo hoo. Suck it up numpty, we are Premier League. Champagne plus charlie
  • Score: 8

11:05am Wed 23 Apr 14

rudis_dad says...

zabby wrote:
We are a premiere town what a load of crap,teenage pregnancies highest rate per head in uk,worst education in uk,run down housing,major drug problems,peadophiles gangs,daneshouse,duk

ebar burnley wood,stoops,stoneyho

lme ,Piccadilly ,leylandroad,does this sound like a premier league town,not to mention the 3 rd rate minimum wage jobs ...?
Appalling literacy....
[quote][p][bold]zabby[/bold] wrote: We are a premiere town what a load of crap,teenage pregnancies highest rate per head in uk,worst education in uk,run down housing,major drug problems,peadophiles gangs,daneshouse,duk ebar burnley wood,stoops,stoneyho lme ,Piccadilly ,leylandroad,does this sound like a premier league town,not to mention the 3 rd rate minimum wage jobs ...?[/p][/quote]Appalling literacy.... rudis_dad
  • Score: 17

3:23pm Wed 23 Apr 14

andy1 says...

If it benefits the town and surrounding area financially surely thats a good thing for every one. You never know a few No Dads might get jobs out of this if prepared to travel like those lazy gits from Shads.
If it benefits the town and surrounding area financially surely thats a good thing for every one. You never know a few No Dads might get jobs out of this if prepared to travel like those lazy gits from Shads. andy1
  • Score: 6

3:36pm Wed 23 Apr 14

slants says...

what a load of shiiit.The police last time made all of the pubs and restaurants close for an hour after the games to get the people away.The barricades and road blocks to stop the buses running will make people be trapped in their homes for a couple of hours.The pubs will all have too have plastic glasses before and after the games restaurants near the ground will have to have plastic knives and forks.The police will be out in numbers with the swat team on stand at Mcdonalds on Sandygate like it is every game.
The rival fans will be bussed in and not allowed to get off the coaches .
All of this happened last time we were in the prem.
The council will probably steal more of our council tax and buy another box for themselves like last time.
The money will disappear into the directors and players agents pockets Burnley never benefited one jot last time and we won't this time .
what a load of shiiit.The police last time made all of the pubs and restaurants close for an hour after the games to get the people away.The barricades and road blocks to stop the buses running will make people be trapped in their homes for a couple of hours.The pubs will all have too have plastic glasses before and after the games restaurants near the ground will have to have plastic knives and forks.The police will be out in numbers with the swat team on stand at Mcdonalds on Sandygate like it is every game. The rival fans will be bussed in and not allowed to get off the coaches . All of this happened last time we were in the prem. The council will probably steal more of our council tax and buy another box for themselves like last time. The money will disappear into the directors and players agents pockets Burnley never benefited one jot last time and we won't this time . slants
  • Score: 2

3:53pm Wed 23 Apr 14

Steven Seagull says...

slants wrote:
what a load of shiiit.The police last time made all of the pubs and restaurants close for an hour after the games to get the people away.The barricades and road blocks to stop the buses running will make people be trapped in their homes for a couple of hours.The pubs will all have too have plastic glasses before and after the games restaurants near the ground will have to have plastic knives and forks.The police will be out in numbers with the swat team on stand at Mcdonalds on Sandygate like it is every game.
The rival fans will be bussed in and not allowed to get off the coaches .
All of this happened last time we were in the prem.
The council will probably steal more of our council tax and buy another box for themselves like last time.
The money will disappear into the directors and players agents pockets Burnley never benefited one jot last time and we won't this time .
Did any of that stuff really happen?

No?.........I didn't think it did.

Stop licking AA batteries, it's doing something to your brain.
[quote][p][bold]slants[/bold] wrote: what a load of shiiit.The police last time made all of the pubs and restaurants close for an hour after the games to get the people away.The barricades and road blocks to stop the buses running will make people be trapped in their homes for a couple of hours.The pubs will all have too have plastic glasses before and after the games restaurants near the ground will have to have plastic knives and forks.The police will be out in numbers with the swat team on stand at Mcdonalds on Sandygate like it is every game. The rival fans will be bussed in and not allowed to get off the coaches . All of this happened last time we were in the prem. The council will probably steal more of our council tax and buy another box for themselves like last time. The money will disappear into the directors and players agents pockets Burnley never benefited one jot last time and we won't this time .[/p][/quote]Did any of that stuff really happen? No?.........I didn't think it did. Stop licking AA batteries, it's doing something to your brain. Steven Seagull
  • Score: 5

3:58pm Wed 23 Apr 14

Chris P Bacon says...

zabby wrote:
We are a premiere town what a load of crap,teenage pregnancies highest rate per head in uk,worst education in uk,run down housing,major drug problems,peadophiles gangs,daneshouse,duk

ebar burnley wood,stoops,stoneyho

lme ,Piccadilly ,leylandroad,does this sound like a premier league town,not to mention the 3 rd rate minimum wage jobs ...?
With your green-eyed salivating jealousy, you're too stupid to understand how much pleasure you're adding to Burnley's terrific achievement. You could say EXACTLY the same about EVERY town or city hosting a Premier League team you've just done there.
[quote][p][bold]zabby[/bold] wrote: We are a premiere town what a load of crap,teenage pregnancies highest rate per head in uk,worst education in uk,run down housing,major drug problems,peadophiles gangs,daneshouse,duk ebar burnley wood,stoops,stoneyho lme ,Piccadilly ,leylandroad,does this sound like a premier league town,not to mention the 3 rd rate minimum wage jobs ...?[/p][/quote]With your green-eyed salivating jealousy, you're too stupid to understand how much pleasure you're adding to Burnley's terrific achievement. You could say EXACTLY the same about EVERY town or city hosting a Premier League team you've just done there. Chris P Bacon
  • Score: 4

8:26pm Wed 23 Apr 14

Trinitylad says...

Steven Seagull wrote:
slants wrote:
what a load of shiiit.The police last time made all of the pubs and restaurants close for an hour after the games to get the people away.The barricades and road blocks to stop the buses running will make people be trapped in their homes for a couple of hours.The pubs will all have too have plastic glasses before and after the games restaurants near the ground will have to have plastic knives and forks.The police will be out in numbers with the swat team on stand at Mcdonalds on Sandygate like it is every game.
The rival fans will be bussed in and not allowed to get off the coaches .
All of this happened last time we were in the prem.
The council will probably steal more of our council tax and buy another box for themselves like last time.
The money will disappear into the directors and players agents pockets Burnley never benefited one jot last time and we won't this time .
Did any of that stuff really happen?

No?.........I didn't think it did.

Stop licking AA batteries, it's doing something to your brain.
Everyone in the real world knows that the only people that will benefit from the Premiership are the directors, just like last time, loads of promises that came to nothing, the ground is an embarrassment to any league never mind the premiership, it's a pig sty and needs money spending on it, or even better why not build a new stadium, loads of spare land in Burnley. Until money is given back to the club expect to be relegated by xmas ....
[quote][p][bold]Steven Seagull[/bold] wrote: [quote][p][bold]slants[/bold] wrote: what a load of shiiit.The police last time made all of the pubs and restaurants close for an hour after the games to get the people away.The barricades and road blocks to stop the buses running will make people be trapped in their homes for a couple of hours.The pubs will all have too have plastic glasses before and after the games restaurants near the ground will have to have plastic knives and forks.The police will be out in numbers with the swat team on stand at Mcdonalds on Sandygate like it is every game. The rival fans will be bussed in and not allowed to get off the coaches . All of this happened last time we were in the prem. The council will probably steal more of our council tax and buy another box for themselves like last time. The money will disappear into the directors and players agents pockets Burnley never benefited one jot last time and we won't this time .[/p][/quote]Did any of that stuff really happen? No?.........I didn't think it did. Stop licking AA batteries, it's doing something to your brain.[/p][/quote]Everyone in the real world knows that the only people that will benefit from the Premiership are the directors, just like last time, loads of promises that came to nothing, the ground is an embarrassment to any league never mind the premiership, it's a pig sty and needs money spending on it, or even better why not build a new stadium, loads of spare land in Burnley. Until money is given back to the club expect to be relegated by xmas .... Trinitylad
  • Score: -3

9:40pm Wed 23 Apr 14

Shane says...

slants wrote:
what a load of shiiit.The police last time made all of the pubs and restaurants close for an hour after the games to get the people away.The barricades and road blocks to stop the buses running will make people be trapped in their homes for a couple of hours.The pubs will all have too have plastic glasses before and after the games restaurants near the ground will have to have plastic knives and forks.The police will be out in numbers with the swat team on stand at Mcdonalds on Sandygate like it is every game.
The rival fans will be bussed in and not allowed to get off the coaches .
All of this happened last time we were in the prem.
The council will probably steal more of our council tax and buy another box for themselves like last time.
The money will disappear into the directors and players agents pockets Burnley never benefited one jot last time and we won't this time .
It's not just about bringing in revenue on match days to lcal businesses, even if this was true all of the time. it's the bigger picture you have to look at
[quote][p][bold]slants[/bold] wrote: what a load of shiiit.The police last time made all of the pubs and restaurants close for an hour after the games to get the people away.The barricades and road blocks to stop the buses running will make people be trapped in their homes for a couple of hours.The pubs will all have too have plastic glasses before and after the games restaurants near the ground will have to have plastic knives and forks.The police will be out in numbers with the swat team on stand at Mcdonalds on Sandygate like it is every game. The rival fans will be bussed in and not allowed to get off the coaches . All of this happened last time we were in the prem. The council will probably steal more of our council tax and buy another box for themselves like last time. The money will disappear into the directors and players agents pockets Burnley never benefited one jot last time and we won't this time .[/p][/quote]It's not just about bringing in revenue on match days to lcal businesses, even if this was true all of the time. it's the bigger picture you have to look at Shane
  • Score: 4

9:40pm Wed 23 Apr 14

Shane says...

slants wrote:
what a load of shiiit.The police last time made all of the pubs and restaurants close for an hour after the games to get the people away.The barricades and road blocks to stop the buses running will make people be trapped in their homes for a couple of hours.The pubs will all have too have plastic glasses before and after the games restaurants near the ground will have to have plastic knives and forks.The police will be out in numbers with the swat team on stand at Mcdonalds on Sandygate like it is every game.
The rival fans will be bussed in and not allowed to get off the coaches .
All of this happened last time we were in the prem.
The council will probably steal more of our council tax and buy another box for themselves like last time.
The money will disappear into the directors and players agents pockets Burnley never benefited one jot last time and we won't this time .
It's not just about bringing in revenue on match days to lcal businesses, even if this was true all of the time. it's the bigger picture you have to look at
[quote][p][bold]slants[/bold] wrote: what a load of shiiit.The police last time made all of the pubs and restaurants close for an hour after the games to get the people away.The barricades and road blocks to stop the buses running will make people be trapped in their homes for a couple of hours.The pubs will all have too have plastic glasses before and after the games restaurants near the ground will have to have plastic knives and forks.The police will be out in numbers with the swat team on stand at Mcdonalds on Sandygate like it is every game. The rival fans will be bussed in and not allowed to get off the coaches . All of this happened last time we were in the prem. The council will probably steal more of our council tax and buy another box for themselves like last time. The money will disappear into the directors and players agents pockets Burnley never benefited one jot last time and we won't this time .[/p][/quote]It's not just about bringing in revenue on match days to lcal businesses, even if this was true all of the time. it's the bigger picture you have to look at Shane
  • Score: 3

11:52pm Wed 23 Apr 14

slants says...

Steven Seagull wrote:
slants wrote:
what a load of shiiit.The police last time made all of the pubs and restaurants close for an hour after the games to get the people away.The barricades and road blocks to stop the buses running will make people be trapped in their homes for a couple of hours.The pubs will all have too have plastic glasses before and after the games restaurants near the ground will have to have plastic knives and forks.The police will be out in numbers with the swat team on stand at Mcdonalds on Sandygate like it is every game.
The rival fans will be bussed in and not allowed to get off the coaches .
All of this happened last time we were in the prem.
The council will probably steal more of our council tax and buy another box for themselves like last time.
The money will disappear into the directors and players agents pockets Burnley never benefited one jot last time and we won't this time .
Did any of that stuff really happen?

No?.........I didn't think it did.

Stop licking AA batteries, it's doing something to your brain.
yes every part of it and it still happens now.The road blocks to stop the buses,the plastic glasse's the pubs and restaurants made too close .
It 's no good talking to cretins like you who obviously don't live in the town if you think it never happened or doesn't happen now you moron.
[quote][p][bold]Steven Seagull[/bold] wrote: [quote][p][bold]slants[/bold] wrote: what a load of shiiit.The police last time made all of the pubs and restaurants close for an hour after the games to get the people away.The barricades and road blocks to stop the buses running will make people be trapped in their homes for a couple of hours.The pubs will all have too have plastic glasses before and after the games restaurants near the ground will have to have plastic knives and forks.The police will be out in numbers with the swat team on stand at Mcdonalds on Sandygate like it is every game. The rival fans will be bussed in and not allowed to get off the coaches . All of this happened last time we were in the prem. The council will probably steal more of our council tax and buy another box for themselves like last time. The money will disappear into the directors and players agents pockets Burnley never benefited one jot last time and we won't this time .[/p][/quote]Did any of that stuff really happen? No?.........I didn't think it did. Stop licking AA batteries, it's doing something to your brain.[/p][/quote]yes every part of it and it still happens now.The road blocks to stop the buses,the plastic glasse's the pubs and restaurants made too close . It 's no good talking to cretins like you who obviously don't live in the town if you think it never happened or doesn't happen now you moron. slants
  • Score: 1

11:59pm Wed 23 Apr 14

slants says...

Shane,so what's the big picture ??is b'burn a paradise with all of the so called millions that the fans spent or the money the club received ,what about Wolverhampton,Barnsl
ey,Bolton,Oldham need i go on you plonker are these towns full of shining penthouses and full employment .The big picture hahahahahahaha
Shane,so what's the big picture ??is b'burn a paradise with all of the so called millions that the fans spent or the money the club received ,what about Wolverhampton,Barnsl ey,Bolton,Oldham need i go on you plonker are these towns full of shining penthouses and full employment .The big picture hahahahahahaha slants
  • Score: 2

10:38am Thu 24 Apr 14

Casper's mum says...

Genuine question - did promotion last time round actually generate millions for Burnley's economy? There doesn't seem to be any evidence of this in the report. Just Mr Hobbs saying people should take greater advantage of it this time around.
Genuine question - did promotion last time round actually generate millions for Burnley's economy? There doesn't seem to be any evidence of this in the report. Just Mr Hobbs saying people should take greater advantage of it this time around. Casper's mum
  • Score: 1

Comments are closed on this article.

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