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Tourism up as 3.61m visitors enjoy Ribble Valley’s top attractions
THE Ribble Valley has experienced a boom in tourism since 2011, according to new figures.
More than 3.61million people visited the borough in 2012, a figure which is up by 110,000 compared to the previous year.
The amount that tourists spend in the area was also on the up, with £169.61million spent in 2012, compared to £159.16million the year before.
The figures, released by Ribble Valley Borough Council, also show the number of jobs directly linked to the tourism industry in the area have increased from 2,541 to 2,618.
Tom Pridmore, tourism and events officer at the borough council, said: “While these figures are the latest that are available, there is nothing to suggest that the value of tourism has not experienced a further growth during 2013.
“Moreover, there continues to be sustained investment, both in existing facilities as well as new developments.”
Clitheroe town mayor, Coun Kevin Horkin, said: “I’m very pleased with any increase in what are very challenging times.
“We have fantastic tourist attractions in the borough such as Clitheroe Castle and the Food Festival and it’s great that jobs are being created off the back of them.
“We should not rest on our laurels however and we should always be looking for other ways to attract people to the Ribble Valley.”
Ribble Valley councillor Ged Mirfin said: “It’s absolutely fantastic news that more and more people are travelling from all around to visit the Ribble Valley.
“We benefit greatly from attractions such as Whalley Wine Shop, Whalley Abbey and Hackings Caravan Site and it’s nice to see official confirmation of that.
“I still think we suffer from people not knowing where the Ribble Valley is, or what we have to offer, but I think that we are slowly breaking that down.”
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