East Lancashire photographer launches outdoor catwalk for London Fashion Week (From Lancashire Telegraph)
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East Lancashire photographer launches outdoor catwalk for London Fashion Week
1:00pm Thursday 21st February 2013 in News
By Lisa Woodhouse, Assistant picture editor
Cassandra, in purple, with some of her models
A PHOTOGRAPHER has turned heads during London fashion week by organising her own outdoor catwalk.
Cassandra Mayers, 26, staged a fashion show that saw 11 models stunned passersby as they walked from Somerset House to Freemason’s Hall and back.
The models wore a range of brightly-coloured striking outfits during the public catwalk and it is believed to have been one of the longest catwalks attempted for London Fashion Week.
Cassandra, originally from Lowerhouse in Burnley, has been studying photography for five years.
Initially she wanted to be a nursery nurse but got the photography bug after borrowing a friend’s camera.
She studied at Blackburn College on a university course in photography. In her final year she studied the course from London, before permanently moving to the capital to further her career.
The freelance fashion photographer said: “I love my job, every moment of it. I’m living the dream.
“I wanted to take fashion out of its controlled environment. I took the fashion show into a more chaotic situation.
“I chose a very public route. With all the music the models in eccentric clothing turned quite a few heads. It took models into everyday life.
“I always work on locations when I’m doing photoshoots. I have done a lot of fashion photoshoots and I wanted to do something in the street where the background is better than just a plain white runway. I wanted to get some public reaction.
“It was really colourful and there were lots of people taking pictures. It was access all areas for the public.”
Her family, who still live in the area, are proud of her achievements.
She said: “They love it. They are so proud that I have left Burnley to move to London and start a career.”
Cassandra was assisted by friends Stacy Hartley, from the Lanehead area of Burnley, who did the model’s makeup and created a bright orange lipstick especially for the event, and her assistant Josh Worthington, from Blackburn, who is also studying a photography at Blackburn College’s university centre.
Cassandra has two further events planned this year, including another street walk and a flash mob event.
The successful show follows on from a tube fashion event when four models paraded in a set of colourful onesies and crazy hoods throughout a London tube train catwalk last year.
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