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Review: Olympics coverage
IF you like your TV it’s to be hoped you are also a sports lover. If not, the next three weeks look like being viewing purgatory.
Yes, the greatest games on earth are upon us. Over the next 20 days we are destined to become hooked on handball and the finer points of beach volleyball (you can work your own punchline out for that one).
Unless you’ve been hibernating, you will already be well aware that the Beeb is ‘your Olympic station’. Certainly everyone involved with the corporation is getting excited.
The Games themselves haven’t even started properly yet but I’m already getting fed up with all the hype. Considering the BBC is supposed to be a non commercial channel, it seems to spend a lot of time advertising its own wares. As for those creepy, computer-generated characters, they’re enough to give young children nightmares.
Even the Radio Times has gone overboard. Open up the new edition and out plops the world’s biggest Olympic TV guide. You really have to feel sorry for poor ITV — they may as well shut down for the duration of the Games.
A final Olympic point, has anyone not spotted the massive irony of the current British Airways ad using the Clash’s London Calling? Joe Strummer must be turning in his grave.
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